Opinion Poll: What components in your process do you consider essential?

Your Creative Brief Ambassador

I’ve heard a lot of negative statements about Creative Briefs but none more resounding than what I call the “Number One Challenge.” And I feel qualified to call this the number one challenge, as I’ve heard it repeated across the many companies I’ve worked with over...
Opinion Poll: What components in your process do you consider essential?

Getting Started with Process Documentation

Previously I shared some thoughts about the importance and benefits of documenting your processes. After reading you may have thought “great, but how do I get started?” If you didn’t read it, you still can. Either way, here are some ideas to help you get started with...
Start Fixing Your Processes

Start Fixing Your Processes

I’ve written in the past about selecting workflow systems and about specific aspects of automation, but what if you’re just starting to get your creative processes under control? Well, it’s an old axiom that if you automate your processes before fixing them, all you...

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