There is no truer maxim than, “A team is only as good as its members.” If you don’t have the right people on board, little else can fall into place. What do you do to attract top creatives to your in-house team? Take this month’s poll and leave a comment with any advice on recruiting.

  • Recruitment, pitching and selling is everywhere. My favorite example pitch asks a question: Are you better off now than you were four years ago? – Ronald Reagan

  • I have had to be very hands-on with our in-house recruiters. But they are thankful for it, as they recognize they don’t know our field as well as what is core to the company (which isn’t design).

  • Steve Benfield

    With our employment brand (#1 Multinational Workplace:, getting candidates who are interested in joining our in-house team isn’t an issue. However, getting candidates with the right skill-set when an opening, contract or full-time, is available is a big challenge.

  • Bob Roach

    It stands to reason that top creative talent is in-house aversive. Most creative positions have a dismal reputation for providing real creative opportunities. It’s too commonly a reversal: a creative environment that’s perversely risk aversive.

    It’s related to the respect/power differential between in-houser, and hired gun. The former is too frequently viewed as a cost centre, the latter, a source of value.

    You want top creative talent you must design, nurture and maintain a place filled with top creative opportunities. Nothing is more attractive to genuine talent than genuine opportunity. Without that, you’re trading passion for dollars and the results will show this.


    “Talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work.” –Stephen King

    “In most domains, talent is overrated compared to determination — partly because it makes a better story, partly because it gives onlookers an excuse for being lazy, and partly because after a while determination starts to look like talent.” –Paul Graham