For the second year in a row, InSource, the resource for creative in-house leadership, and Cella, a management consulting company exclusively serving the needs of in-house creative leaders, have teamed up to benchmark the in-house creative community.
Both InSource and Cella have missions that set them apart from most other in-house organizations in that they have identified “creative leadership” as their main focus. The results of this survey will provide valuable insights, a source of validation and direction to in-house creative leaders. The survey takes just about 10 minutes to complete, and you can access it by clicking the link below.
While in the survey we will ask you to provide your corporate email address so that we can provide you the results and minimize multiple responses from companies. We will not report on or otherwise correlate your company name and the provided data outside of the specific context of creating an industry benchmarking report. Your participation will be anonymous. Thank you in advance for your participation in the 2011 In-house Creative Services Report.
Our inaugural survey featured data from more than 160 in-house creative departments that represented Fortune 500 companies, as well as middle market companies, educational institutions and nonprofit organizations.
If you would like a copy of last year’s report you can download one from the InSource website at https://www.in-source.org/2070/in-house-industry-report and you can also request a printed copy at the same address.