InSource is excited to announce that 2020 In-House Creative Management Survey is now open! This is our third year partnering with inMotionNow to conduct the survey and produce the report, which highlights the most pressing challenges facing modern creative teams, and includes important insights from industry leaders.
The creative landscape has shifted significantly over the past several years, as organizations have started bringing more of their creative work in-house, and as creative teams are increasingly recognized as crucial contributors to the business’s core objectives. As the creative industry continues to evolve, we believe that it is important to understand the impact of these changes at both the organizational and individual creative level. To that purpose we are excited to be launching for the third year the In-House Creative Management Survey and Report.
Over 500 creative and marketing professionals participated in last year’s report, providing key insight into how the relationship between marketing is progressing as more creative teams are brought in-house. The 2020 Survey will cover some of the same ground to benchmark progress on these issues, but we will also be exploring new themes that have emerged in the in-house creative world over the past year.
We want to hear from you! You can complete the anonymous, 5-minute survey here.