On March 1st, 2006, InSource hosted “Building, Motivating and Selling a Successful Internal Creative Team.” This event panel featured 3 highly successful corporate creative directors: Peter Sheridan, Director of Graphic Design & Production for Bristol Myers Squibb; Martin Shova, Assoc. Director of Creative Services for Kraft Foods; and Justin Knecht, Sr. Manager of Creative Services for Binney and Smith. The discussion was moderated by leading industry creative consultant and managing partner of Sayles Graphic Design, Sheree Clark. Sheree mixed case study with lecture and group discussion to create a lively and dynamic event.