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Highlights from the San Francisco Agency Relationship Roundtables

[ 0 ] October 4, 2013 |

Highlights from the San Francisco Roundtable held at HOWLive on June 23, 2013

In theory, sharing one’s passion for excellence in design can be the unifying force in seeking common ground when developing collaborative relationships between in-house creative teams and outside agencies. But, in practical terms, creating efficiencies out of chaos is often the first order of business for in-house creative leaders. That’s why it’s important to set clear expectations from the start and create accountability for specific deliverables.

A group of in-house creative leaders came together for a lively discussion about The InHouse/Outside Agency Relationship on June 23, 2013. Facilitated by Andy Brenits, President of InSource and Creative Services Leader at APS, this InSource Roundtable was hosted as part of the InHOWse Managers Conference in San Francisco, California.

Download a printable PDF of highlights from the event here: 

Download Event Highlights 

Special Thanks to Our Global Partners and Supporters

InSource greatly appreciates the gracious hospitality of HOW Design Live for providing meeting space at the Moscone Center for this InSource Roundtable.

We thank Adobe (adobe.com), Brilliant Graphics (brilliant-graphics.com), FunctionFox (functionfox.com), GDUSA (gdusa.com), HOW (howdesign.com), Mohawk (mohawkconnects.com), Neenah Paper (neenahpaper.com), and Shutterstock (shutterstock.com) for their generous donation of sponsorships, materials, and services to support the work of InSource!


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About Andrew Brenits: Andy Brenits is the President of InSource and co-editor of the HOW InHOWse design blog. Passionate about the design process and how design can be used to increase, even drive, profitability when used effectively and consistently, he’s been providing thought leadership, creative solutions, and big ideas for over 20 years. An inspired design leader, Andy is accomplished at driving strategy and process for creative teams and has a strong record in building, managing, and leading creative teams that deliver exceptional business results and creative ideas. http://www.linkedin.com/in/abrenits View author profile.

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