September 2, 2010
ecently I was reading an article Ideacide (14 Ways to Kill Creativity) and thought, now this could lead to something good. But, let’s spin the concept a bit to see how we can overcome the death threats to creativity. In the article, Youngme Moon, author of Different: Escaping the Competitive Heard, shared thoughts from her video, “My Anti-Creativity Checklist,” on how to stifle creativity.
August 31, 2010
Support services like design can take a back seat to revenue-generating areas of the firm. Yet no one can deny the value of a well-managed brand and clear, consistent communications. Becoming true partners with marketing, corporate communications and product development teams is key to making the value of design known
August 31, 2010
According to a survey by our company, executives interviewed said their average lunch break is 35 minutes, seven minutes less than what they reported five years ago. Taking a mid-day break is important because it allows you to recharge and renew your creative juices. If possible, step away from your desk and take a walk [...]
August 30, 2010
Often when I work with marketing and creative services organizations, a piece of technology that is usually missing is Dynamic Authoring, or Content software. For some reason, there isn’t recognition of the value of this tool outside of generating things like direct mail or email campaigns. So, here’s another take on the value of these tools.
August 24, 2010
If you must leave your cell phone on during work hours, make sure that it’s always with you, and that the volume is turned down or the phone is silenced altogether. And use a standard, professional-sounding ringtone.
August 23, 2010
As the economy struggled across the better part of the last decade and developing nations proved able to take on business services in addition to production tasks, outsourcing and offshoring conversations and activities increased. Business leaders looking to take advantage of the cost savings have asked their business unit heads to identify opportunities to offshore activities within their departments. These asks have not excluded creative departments and multimedia design and development and graphic design have been specifically targeted.
August 17, 2010
Join at least one organization where you can regularly mingle with other industry professionals, such as your local AIGA chapter, Adobe User Group, Ad Club, or of course…InSource.
August 16, 2010
InSource members are eligible for a $100 discount on the registration fee for Cella’s two-day creative operations training seminar in Philadelphia, PA on October 13–14.
August 11, 2010
At a loss for good ideas? The key is knowing where to look. Learn how to spot great ideas each and every day in an exclusive interview with creativity expert and author Sam Harrison.
August 1, 2010
Designers in a corporate environment are known to get stale working in templates with limited fonts and color palettes. How do you reinvigorate the creativity in your department, to keep design fresh?